
Summary: Digital transformation has become a critical driver of success in the Indonesian banking industry, enabling banks to adapt to a rapidly changing technology landscape while enhancing performance and meeting evolving customer needs. A survey of 49 banks in Indonesia, involving 325 respondents, identified five key goals of digital transformation: improving customer satisfaction, developing new business processes, driving technological change, integrating operations across business lines, and shifting business operations to leverage digital technologies like social media, big data, cloud computing, and mobile apps. Nearly half of respondents (46.77%) strongly agreed that understanding and meeting customer needs is the primary objective, emphasizing its role in fostering loyalty, reputation, and growth. Additionally, significant agreement on new business process development (44.62%) and integration of digital technologies (41.54%) underscores the industry's focus on innovation and efficiency. These efforts not only improve operational performance but also position banks as adaptive and competitive players in a dynamic market. Embracing digital transformation is essential for Indonesia's banking sector to ensure sustained relevance, innovation, and customer satisfaction in the future.
Digital transformation is a process undertaken by business stakeholders to adapt to the changing technology landscape, and it has become a vital aspect, particularly in the banking industry. This transformation enables banks to enhance performance and meet the evolving needs of their customers. Digital transformation encompasses various changes in the way banks operate, ranging from implementing new business processes to integrating digital technologies such as social media, big data, analytics, cloud computing, and mobile apps.
To gain a deeper understanding of the objectives and benefits of digital transformation in banking, a survey was conducted with 49 banks in Indonesia, including state-owned banks, regional development banks, national commercial banks, and foreign private banks. The survey involved a total of 325 respondents, comprising CEOs, CIOs, IT Division Heads, and Business Division Heads.